How to become an eco-friendly salon
Original post: 10 Ways to Become an Eco-Friendly Salon from Organic Color Systems Here are 10 ways you can integrate more ec0-friendly practices into your salon. Review the full details here. 1. Only...
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Budgeting for a Cause
There are numerous reasons for championing a good cause. It can give your business a heart, provide free press coverage and a tax deduction, generate pride and bragging rights, strengthen your...
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Giving Back: Generate Some Buzz About Your Charitable Campaign
If your aim is to generate additional publicity for your business by supporting a worthy cause, be sure that you can collect and donate enough money to make it newsworthy, or that you can create an...
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Manage Your Donor Spending: Know When to Say No!
As we outlined in our previous articles, donor spending is a great to give back to charity and get your business in the news as a charitable company with a heart of gold. However, once you get noticed,...
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Marketing to Millennials
“Generation Y, also known as Millennials, were born between 1980 and 1995, and already outnumber Baby Boomers and out power their parents in spending power, so marketers are salivating over how to...
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5 Ways to Budget for Salon Staff Training
When discussing staff compensation and incentives, the subject of staff education and training inevitably arises. Staff education is crucial in reaching your salon’s goals and raking in the cash....
View ArticlePrivate Labels in Salons
Although private label and salon brands have been around for quite some time over the last few years they have been proliferating. Small and average salons around the country are embarking on the...
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E-mail Marketing Rules are Changing!
Bill C-28 CRTC E-mail newsletters and other electronic messaging formats are one of the easiest, cheapest, and most direct ways of staying connected to your clientele. Email marketing allows your...
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Scripting Made Easy (For Salon and Spa)
Scripting Made Easy Have you ever wondered how the servers in upscale restaurants are able to describe a series of special menu items in infinite detail? The executive chef has simply taken the time to...
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